The ttra Annual International Conference is the premier event in which the global community of practitioners and educators engaged in research, information management, and marketing in the travel, tourism and hospitality industries comes together to network and share best practices. Members in ttra represent a variety of segments from the greater international travel and tourism community, including educators, practitioners, research providers/consultants and users of research.
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Jennifer Holland

University of Brighton, UK
Ph.D. Student

Jennifer Holland is a current Ph.D. student at the University of Brighton (UK). Her research aims to examine the influence of the perception of risk on consumer decision-making in ocean cruising, using a constructivist perspective and image-elicitation. Prior to pursuing her Ph.D., Jennifer completed her B.A. in 2000 from the University of Alberta (Canada) and her MTour in 2004 from the University of Otago (New Zealand). Jennifer has also been involved in the cruise and tourism industries through various roles with Royal Caribbean International, Princess Cruises, Expedia Cruiseshipcenters, and Fairmont Hotels and Resorts.