The ttra Annual International Conference is the premier event in which the global community of practitioners and educators engaged in research, information management, and marketing in the travel, tourism and hospitality industries comes together to network and share best practices. Members in ttra represent a variety of segments from the greater international travel and tourism community, including educators, practitioners, research providers/consultants and users of research.
avatar for Heather Mair, Ph.D.

Heather Mair, Ph.D.

University of Waterloo
Associate Professor

Heather Mair, Ph.D., is an Associate Professor at the University of Waterloo. Her research interests include understanding the role of tourism, leisure, and sport in the development of communities. Heather has been involved in a wide range of projects, including evaluating the role of social supports for women who have been incarcerated, assessing the impacts of tourism on rural communities, investigating curling clubs as spaces for health and wellbeing, and exploring the potential of food practices in fostering social activism.