The ttra Annual International Conference is the premier event in which the global community of practitioners and educators engaged in research, information management, and marketing in the travel, tourism and hospitality industries comes together to network and share best practices. Members in ttra represent a variety of segments from the greater international travel and tourism community, including educators, practitioners, research providers/consultants and users of research.
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Christopher Pike

Tourism Economics
Director of Impact Studies

Christopher Pike is the Director of Impact Studies within Oxford Economics’ Tourism Economics Division and is responsible for measuring the economic impact of tourism activity. Chris works on projects that range from local, like the impact of individual events, to universal, including analysis of annual impacts of visitor spending. Chris is lead analyst on the DMAI Event Impact Calculator, working with nearly 200 DMOs on the impacts of meetings, conventions, and sporting events on local economies, and he has worked with dozens of state and local tourism destinations and companies around the world on annual impact analysis.

My Speakers Sessions

Wednesday, June 21