The ttra Annual International Conference is the premier event in which the global community of practitioners and educators engaged in research, information management, and marketing in the travel, tourism and hospitality industries comes together to network and share best practices. Members in ttra represent a variety of segments from the greater international travel and tourism community, including educators, practitioners, research providers/consultants and users of research.
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Thursday, June 22 • 14:30 - 15:45
Academic Best Paper / Oral Presentation Discussion | Discussion sur la meilleure communication académique / présentation orale
Three papers have been nominated for the Best Paper Award.  These papers will be presented and evaluated during this session.

"Virtual Reality and Implications for Destination Marketing." 
Tom Griffin, Ryerson University; Juleigh Giberson, Ryerson University; Seung Hwan (Mark) Lee, Ryerson University; Daniel Guttentag, Ryerson University; Maria Kandaurova, Ryerson University; Ksenia Sergueeva, Ryerson University; Frédéric Dimanche, Ryerson University

"Categorization of Destinations and Formation of Mental Destination Representations:  A Parallel Biclustering Analysis."
Fumiko Kano Glückstad, Copenhagen Business School; Florian Kock, Copenhagen Business School; Alexander Josiassen, Copenhagen Business School; Albert Assaf, University of Massachusetts-Amherst

"Destination Value System Taxonomy for Smarter Tourism Management."
Jason Stienmetz, University of Surrey   

Three awards will be presented at the end of the session:

Best Paper Award
Sponsored by Sage Publications

Best Illustrated Paper Award 
Sponsored by Insignia Research

Charles R. Goeldner Article of Excellence Award
Sponsored by the University of Florida

avatar for Jonathon Day, Ph.D.

Jonathon Day, Ph.D.

Associate Professor, Purdue University

avatar for Juleigh Giberson

Juleigh Giberson

Undergraduate Student studying Hospitality and Tourism Management, Ryerson University
Juleigh Giberson is a fourth-year undergraduate student at Ryerson University studying Hospitality and Tourism Management. She has been a Research Assistant at the Hospitality and Tourism Institute at Ryerson for the past year. In addition to the abstract being presented at this conference... Read More →
avatar for Florian Kock

Florian Kock

Ph.D. Candidate, Copenhagen Business School
Florian Kock is a Ph.D. candidate at the Copenhagen Business School and the Royal Melbourne Institute of Technology. His research interests include destination marketing and tourist behavior; international and intercultural marketing and consumer behavior; the role of emotions in... Read More →
avatar for Fumiko Kano Glückstad, Ph.D.

Fumiko Kano Glückstad, Ph.D.

Associate Professor, Copenhagen Business School
Fumiko Kano Glückstad, Ph.D., is an Associate Professor at Copenhagen Business School. She holds a Ph.D. specialized in cross-cultural communication and cognition. Fumiko has been working closely with researchers in the field of machine learning and artificial intelligence for the... Read More →
avatar for Jason Stienmetz, Ph.D.

Jason Stienmetz, Ph.D.

Lecturer at the School of Hospitality and Tourism Management, University of Surrey
Jason Stienmetz, Ph.D., is a Lecturer at the University of Surrey School of Hospitality and Tourism Management, where he teaches courses in tourism management, digital marketing, technology, and data analytics. His research interests include measuring, modeling, and managing tourism... Read More →
avatar for Tom Griffin, Ph.D.

Tom Griffin, Ph.D.

Assistant Professor, Ryerson University
avatar for Frederic Dimanche, Ph.D.

Frederic Dimanche, Ph.D.

Director, Ted Rogers School of Hospitality and Tourism Management, Ryerson University

avatar for Insignia Marketing Research

Insignia Marketing Research

avatar for SAGE Publications

SAGE Publications

avatar for University of Florida

University of Florida


Thursday June 22, 2017 14:30 - 15:45 EDT